Master’s in Business Analytics Online

With BusinessAnalytics@Syracuse, students earn a Master of Science in Business Analytics online from Syracuse University’s AACSB-accredited Martin J. Whitman School of Management—while continuing to work full time and advance their careers. The program helps data-driven thinkers develop or sharpen their abilities to interpret complex data and guide their organizations in making more educated, actionable decisions. Graduates of the online program have accepted roles at organizations such as Northrop Grumman, the U.S. Marine Corps, and Warner Bros. Entertainment Inc.

Why a Master’s in Business Analytics from Syracuse?

Employers in nearly every industry need professionals who can analyze big data to make informed decisions—the demand for management analysts and similar occupations is expected to grow 14% between 2018 and 2028.1 With a master’s in business analytics, students hone their decision-making skills and learn to use analytic tools to drive positive outcomes for businesses.

Through a digital learning environment that includes interactive online classes, rich media coursework, and social connections with peers and faculty, BusinessAnalytics@Syracuse brings Syracuse’s diverse professional network to students around the world. Students become part of a widespread community that includes more than 30,000 alumni from the Whitman School alone and more than a quarter-million alumni from the University.

M.S. in Business Analytics Curriculum

BusinessAnalytics@Syracuse takes an action-oriented approach to preparing students to become skilled data analysts. In this 36-credit curriculum, students develop an interdisciplinary understanding of the applications of analytics. Students have the flexibility to take courses from the Whitman School of Management, the School of Information Studies, and the College of Engineering and Computer Science.

The following courses are required:

Core Courses

The two required core courses for the online master’s in business analytics program are Data Analysis and Decision Making, and Business Analytics (6 credits total).

Analytics Application Core

Students take two of the following: Accounting Analytics, Financial Analytics, Marketing Analytics, and Principles of Management Science (6 credits total).

Analytics Depth Core

Students may take two additional application courses or technical courses, such as Introduction to Data Science, Advanced Data Analytics, Data Analytics, Information Visualization, and others (6 credits total).


Students choose an additional six electives (18 credits) from the following:

Technical Electives

  • Introduction to Data Science
  • Big Data Analytics
  • Data Analytics
  • Information Visualization
  • Data Warehouse
  • Introduction to Database Management Systems
  • Analytical Data Mining
  • Database Administration Concepts & Database Management
  • Natural Language Processing
  • Object Oriented Programming in C++
  • Software Engineering

Business Electives

  • Financial Accounting
  • Managerial Finance
  • Taxes and Business Strategy
  • Project Management
  • Marketing Research
  • Strategic Brand Management
  • Marketing Management
  • Derivatives
  • Operations and Supply Chain Management
  • Strategic Management
  • Investment Analysis
  • Lean Six Sigma

Learning Outcomes

By the time students complete the business analytics master’s program, they will be able to collect and organize data; identify patterns in data via visualization, statistical analysis, and data mining; develop alternative strategies based on the data; and develop a plan of action to implement the business decisions derived from the analyses.

Example Course Schedule

Students typically complete two courses per 12-week term while maintaining full-time employment. The following is an example of a course schedule that would take a student 18 months to complete.

Year 1

Year 1
Term Course
1 Data Analysis and Decision Making
1 Elective
2 Business Analytics
2 Elective
3 Marketing Analytics
3 Elective
4 Financial Analytics
4 Elective

Year 2

Year 2
Term Course
5 Introduction to Data Science
5 Database Administration Concepts & Database Management
6 Elective
6 Elective

Earn Two Master’s Degrees from Syracuse for Fewer Credits

Students are now able to earn two master’s degrees from the Whitman School or other schools at Syracuse University for fewer credits. Once enrolled in the masters in business analytics and for up to one year after graduating, students may take advantage of this opportunity and apply for a second online program. This opportunity for students to develop skills in an additional area of interest can help set them apart in the job market and expose them to a wider variety of career opportunities.

To be eligible, students must meet the core requirements of the MBA and plan the rest of their coursework to take advantage of shared courses. At Whitman, students can pursue one of the following degree combinations:

M.S. in Business Analytics (36 credits) and MBA (54 credits) for as few as 72 credits
M.S. in Business Analytics (36 credits) and M.S. in Entrepreneurship (30 credits) for as few as 54 credits
M.S. in Business Analytics (36 credits) and M.S. in Professional Accounting (30–48 credits) for as few as 54–72 credits

Get Started Today

Take the next step toward gaining the specialized data analytics skills valued by today’s employers. Request more information about BusinessAnalytics@Syracuse today.

Request Information

Business Analytics Admissions

Syracuse offers four start dates per year. Applicants who apply by the priority deadlines will pay a reduced fee of $45, receive an admissions decision sooner, and have more time to plan for the future.

See the upcoming application deadlines for the October 2020 cohort:

Early Priority Deadline:
June 18, 2020

Priority Deadline:
July 9, 2020

Final Deadline:
August 6, 2020

Application Requirements

Syracuse seeks motivated applicants who want to acquire the specialized analytics skills to create positive outcomes for businesses. View the application requirements for the online M.S. in Business Analytics program.

GMAT Waiver Policy

Applicants may be eligible for a GMAT waiver if they have at least one year of professional work experience and either an undergraduate GPA of 3.0 or above, or a master’s in any field. Request information now to see whether you qualify.

Start Your Application Today

If you’re ready to start gaining the analytical skills and professional network to advance, begin your application now.

Apply Now

Business Analytics Career Services and Networking

BusinessAnalytics@Syracuse students and alumni receive a variety of career services and access to networking opportunities to help them move forward in their careers. These resources include:

Career Coaching and Resources

Our career staff provides one-on-one coaching, resume review, and interview preparation. Students also have 24/7 access to a self-directed career-development course.

Global Networking Opportunities

Students and alumni have opportunities to connect with Syracuse’s worldwide network of students, faculty, and alumni for career assistance and mentoring.

WeWork Membership

Online students will receive a Global Access membership to WeWork, a global community of workspaces, so they can have dedicated space to focus, hold study groups, use WeWork amenities, and attend networking events.

Online Business Analytics Faculty

Students in the online master’s in business analytics program benefit from the scholarly expertise and practical experience that Whitman School faculty bring to the online classroom. Meet some of the professors who teach for BusinessAnalytics@Syracuse.

Don Harter

Associate Professor of MIS
Director, MS in Business Analytics Program

Prior to teaching, Professor Harter spent more than 15 years in the industry with BDM International, serving most recently as senior vice president and general manager of systems integration.

Teaches: Business Analytics

Andrew Weinberger

Adjunct Faculty

Having previously worked in IT and tax return preparation, Professor Weinberger is now an audit consultant at Nassau Re, where he evaluates and improves the effectiveness of risk management, control, and governance processes.

Teaches: Accounting Analytics

Shaam Ramamurthy

Adjunct Faculty

Professor Ramamurthy is the cofounder of Wilson Consulting Private Limited and specializes in data visualization, visual analytics solutions, visual storytelling through data, data extraction, and transforming data into actionable information.

Teaches: Business Analytics, Marketing Analytics

Master’s in Business Analytics vs MBA

The Whitman School offers both a Master of Science in Business Analytics program and a Master of Business Administration program with a specialization in business analytics. In both degree programs, students develop core technical and interpersonal business skills, and application requirements are the same. However, the two programs prepare students with different skill sets to achieve distinct career outcomes.

Master’s in Business Analytics

Curriculum: Students focus on how to apply data analysis in multiple fields, such as marketing, finance, and accounting.

Career path: After completing the program, graduates usually pursue more analytics-focused roles, such as data analysts or analytics managers.

Time to complete: Typically, this program can be completed in as few as 18 months because there are fewer required general business courses.

MBA with Specialization

Curriculum: Students build general management knowledge in marketing, finance, supply chain, and accounting and focus their electives in business analytics.

Career path: The program prepares graduates to become managers and leaders with a deep understanding of analytical tools they can apply to better understand their business.

Time to complete: The program can be completed in as few as two years.

Prepare to Become a Data-Literate Manager

The master’s in business analytics program is designed to help experienced managers apply data analysis techniques to make strategic business decisions. To learn more, request information today.

Request Information

The Demand for Business Analytics Professionals

In a 2019 Graduate Management Admission Council (GMAC) survey2, employers were asked about the job functions they were looking to fill with business school graduates, and analytics was among the top three in the United States.

GMAC also asked about employers’ hiring needs beyond traditional master’s programs: they reported that graduates of data analytics master’s programs are the top talent sought by employers in the consulting, finance and accounting, and health care industries.

The Analytics Skills Employers Need

Data Analysis and Decision Making

Data Analysis and Decision Making The online master’s in business analytics program helps professionals accurately analyze large amounts of data, which they can apply to a relevant business problem. They can then recommend solutions and a plan of action to help meet organizational goals.

The Application of Analytics to Various Fields

Through our M.S. in Business Analytics program, students will take specialized application courses in which they will learn to interpret business intelligence from the fields of accounting, finance, marketing, and management.

Interpretation and Communication

BusinessAnalytics@Syracuse helps students not only interpret information they gather from data sets but also make that information useful to stakeholders. They will be able to present information clearly to diverse groups of professionals.

The Supportive Online Student Experience

Syracuse’s online M.S. in Business Analytics combines self-paced learning with live online classes to create a collaborative environment that accommodates a variety of schedules. With access to the same support services and resources as students on campus, students in the online program take part in an equally engaging academic experience.

Face-to-Face Classes Online

Students attend live online classes, which include group discussions and lectures taught by the same faculty who teach on campus. Classes are kept small to allow for greater participation and personal attention.

Self-Paced Multimedia Coursework

Class discussions are informed by weekly interactive assignments that students can complete on their own schedules from anywhere around the world. Interactive assignments include high-quality video, quizzes, guest lectures, and case studies.

Ready to Get Started?

Start building the skills and professional network you need to move forward in your career. Get in touch with us today.

1 Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, Management Analysts: Job Outlook, Return to footnote reference
2 Graduate Management Admissions Council (GMAC), Corporate Recruiters Survey Report 2019, GMAC survey results are representative of alumni from a variety of program types, including full-time, executive, part-time, and online MBA programs.Return to footnote reference